🚀 Hiring: Business Analyst – Martech / Campaign Management
Location: Alpharetta, GA
🏢 Work Model: F2F Interview Required | Locals Only📍
We are looking for an experienced Business Analyst with strong expertise in Martech, Campaign Management, Customer Segmentation, and Offer Management platforms to support business transformation initiatives.
🔹 Key Responsibilities:
✅ Collaborate with business stakeholders to gather and document functional & non-functional requirements
✅ Translate business needs into user stories, process flows, and acceptance criteria
✅ Work closely with Solution Architects and Development teams to align business goals with technical solutions
✅ Support client workshops and define campaign & offer strategies
✅ Assist with UAT planning, execution, and validation
✅ Analyze campaign performance data and provide actionable insights
✅ Maintain documentation for business processes, configurations, and platform usage
🔹 Required Skills:
✔ 3–6 years of Business Analyst experience (MarTech / Campaign Management preferred)
✔ Experience with customer segmentation, personalization, and campaign lifecycle
✔ Knowledge of Naehas or similar Offer Management platforms is a strong plus
✔ Experience with Adobe Experience Platform, Salesforce Marketing Cloud, or similar tools
✔ Strong analytical, problem-solving, and communication skills
✔ Agile/Scrum experience and ability to work with cross-functional teams
📩 Interested candidates, please share your updated resume
#Hiring #BusinessAnalyst #MarTech #CampaignManagement #AdobeExperiencePlatform #SalesforceMarketingCloud #AlpharettaJobs #GeorgiaJobs #ITJobs #TechJobs #OpenToWork #Recruitment
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Satish Singh
Technical Recruiter
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